Peningkatan Pembinaan Sadar Wisata  Dalam Pengembangan Pariwisata Pada Sentral IKM Batik Malon

Nina Mistriani; C.Susmono Widagdo; Ray Octafian

doi:10.59246/alkhidmah.v2i3.964

Authors

Nina Mistriani Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia
C.Susmono Widagdo Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia
Ray Octafian Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

DOI:

https://doi.org/10.59246/alkhidmah.v2i3.964

Keywords:

Tourism, Tourism Awareness, Tourism Village

Abstract

Tourism is a mainstay for the development of new leading tourist attractions or destinations. Pokdarwis (Tourism Awareness Group) is a key element for the community with its strategic role in developing and managing the natural, cultural, and artificial potential of a region to become a tourist destination. This community service activity aims to strengthen the institutional function of the Batik Small and Medium Industries (IKM) in understanding the potential elements of Sapta Pesona (Seven Charms). The implementation of Sapta Pesona is an effort to provide excellent service to tourists, especially for tourism villages, so the participation of the Batik IKM central community is needed in managing the 7 elements of Sapta Pesona. The Sapta Pesona campaign aims to recognize and gain experience in developing tourism villages that have become tourist attractions, through stages of recognizing and gaining experience in managing community-based tourism products and implementing Sapta Pesona actions in the management of tourism villages.

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